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TENCEL®Skin conquers China

Guangzhou/China, August 8, 2013 – On the occasion of a press conference held at Four Seasons Guangzhou Hotel, Lenzing AG and Nox-bellcow (ZhongShan) Nowoven Chemical Ltd. (NBC) announced their joint cooperation on the development of facial masks based on TENCEL®Skin.

The Chinese spunlacer and converter Nox-bellcow (NBC) places its trust in the Lenzing TENCEL® brand for sensitive applications in direct skin contact. The launch of co-branded facial masks made of 100% TENCEL®Skin allows consumers in China to make an informed decision on sustainable beauty products.

NBC is a top listed manufacturer of skin care products in China and a key player in the area of facial masks and wipes. The company successfully works for global players as ODM manufacturer. Elisabeth Stanger, Marketing Director Business Unit Nonwoven Fibers comments: “We launched TENCEL®Skin at ANEX held in Korea in June 2012 and are very pleased to see that the botanic fiber TENCEL® now serves NBC as the raw material of choice for nonwoven fabrics for facial masks”. Frankie Fan, Vice President of NBC, adds: “From our experience we know that only the best is good enough for beauty products in direct contact with the skin. In Asia, the use of facial masks is daily routine and consumers are critical and very demanding in terms of quality. TENCEL®Skin from Lenzing turned out to be the ideal fiber for an optimal facial mask.”

Combining enhanced lotion management and translucency with environmental responsibility, TENCEL®Skin fully meets the requirements of balanced skin care products. The increasing amount of certificates on TENCEL® clearly differentiates TENCEL® as a new generation of fibers from other products on the market.

“Lenzing is happy and proud to announce the cooperation with NBC. Asia is one of our core markets and with NBC we have found a strong strategic partner for further developments in the field of skin care products”, says Wolfgang Plasser, Vice President and General Manager Business Unit Nonwoven Fibers. “As consumers are more and more looking for sustainable products with a positive impact on future generations, our fibers made of the renewable resource wood are ideally suited for cosmetic applications. We are continually striving to expand our product portfolio in this direction and close cooperations with our customers are an indispensable part of our innovation work”, he adds.

TENCEL® is a registered trademark of the Lenzing Group.

Business Unit Nonwoven Fibers is part of the Lenzing Group
The Lenzing Group
The Lenzing Group is a world market leader with headquarters in Austria, production sites in all major markets as well as a worldwide network of sales and marketing offices. Lenzing supplies the global textile and nonwovens industry with high-quality man-made cellulose fibers and is the leading supplier in many business-to-business markets. The portfolio ranges from dissolving pulp, standard and specialty cellulose fibers to engineering services.

Lenzing quality and innovative strength set global standards for man-made cellulose fibers. With 75 years of experience in fiber production, the Lenzing Group is the only company worldwide combining the manufacturing of all three man-made cellulose fiber generations on a large industrial scale under one roof – from the classic viscose to modal and lyocell (TENCEL®) fibers. The success of the Lenzing Group is based on a unique combination of consistent customer orientation together with its leadership in innovation, technology and quality. Our successful specialization strategy and an outstanding cost position are the basis for our economic strength.

Lenzing is committed to the principle of sustainable management and very high environmental standards.
Lenzing’s core business fibers is complemented by our activities in the business fields engineering.

Nox-Bellcow (Zhongshan) Nonwoven Chemical Ltd., Zhongshan (Guangdong, China)
Nox-bellcow (ZhongShan) Nonwoven Chemical Limited was established in 2004 and primarily develops and produces various kinds of personal care products such as wet wipes, facial masks and skin care products. Nox-bellcow is the first Chinese enterprise to combine nonwoven fabric production and conversion under one roof. The company has obtained GMP (Good Manufacturing Process; quality guidelines for the production of pharmaceutical and cosmetic products) certifications from Europe and the US.